Description
Duration: (8 Total Classes) Includes: Live guest speakers, real-world case studies, resources, templates, plans and a Certification of Completion from Hillside Development Corp.
PROGRAM GOALS
By the end of this program, participants will:
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Understand the principles and impact of sustainable real estate
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Learn how eco-conscious design & development creates profit and long-term value
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Gain practical strategies for marketing and selling green properties
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Build confidence working with developers, builders, governments and eco-aligned professionals
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Receive certification to demonstrate their knowledge and leadership in this growing niche
CLASS BREAKDOWN
Foundations of Sustainable Real Estate
Session 1 – What is Sustainable & Eco-Conscious Real Estate?
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Defining sustainability in real estate (residential & commercial)
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Environmental, economic and social impact
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LEED, WELL, Energy Star, Passive House – what do they mean?
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The role of climate change in real estate development
Session 2 – Why It Matters: The Profitability of Sustainability
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Home prices & Green premiums: What buyers and investors are willing to pay
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Long-term savings & ROI of sustainable features
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Government incentives, rebates and financing tools
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Case studies: Profitable green developments
Tools, Tech & Trends in Sustainable Development
Session 3 – Materials & Methods: Building Sustainably
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Low-impact and renewable building materials
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Energy-efficient systems (solar, HVAC, insulation, windows)
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Water conservation and waste management
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Guest Speaker: Eco-conscious General Contractor or Engineer
Session 4 – Technology in Sustainable Real Estate
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Smart homes, building automation, and energy monitoring
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Proptech that supports eco-development
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Sustainable site planning with GIS, BIM, and 3D modeling
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Guest Speaker: Green Tech Innovator or Developer
Marketing & Selling Sustainable Properties
Session 5 – Selling the Vision: Green Real Estate Sales Strategies
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How to communicate value to buyers (and agents!)
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Understanding buyer personas in the eco-market
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Green certification language for MLS, listings & open houses
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Creating eco-focused marketing materials
Session 6 – Positioning Yourself as a Sustainable Real Estate Specialist
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Building your brand around sustainability
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Networking and partnerships in the green space
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How to stand out in a growing market
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Guest Speaker: Top-producing eco-conscious agent or broker
Partnering & Building for the Future
Session 7 – Collaborating with Builders, Developers & Local Governments
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How agents can work directly with developers and contractors
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Zoning, permitting & local green building codes
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Navigating the pre-construction and new build process
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Guest Speaker: Eco-conscious Developer or Architect
Session 8 – The Future of Sustainable Real Estate + Certification Ceremony
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Innovations on the horizon: modular, net-zero, regenerative building
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Building your eco-real estate action plan
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Certification Q&A + wrap-up
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Awarding of Certification from Hillside Development Corp.
CERTIFICATION
All participants who complete the course will receive an official Certification in Sustainable & Eco-Conscious Real Estate issued by Hillside Development Corp.—a valuable credential for career growth and industry recognition.
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